Need More Inspiration With A FEW FUN FACTS ABOUT DIGITAL MARKETING

 

➤ᴀ ꜰᴇᴡ ꜰᴜɴ ꜰᴀᴄᴛꜱ ᴀʙᴏᴜᴛ DIGITAL MARKETING 

👉Digital marketing

• 65% of businesses have expedited their digital marketing due to the Covid-19 pandemic. 
• 72% of a marketing budget will be spent on digital activities.
• 43% or businesses don’t have an app. 
• Over the coming year, 45 percent of marketers plan to work on website optimization to amend digital consumer experience.
• 70% of consumers vigorously believe that the product with the greatest rating or review influences them,  while another 67% verbally express they are seeking for the best price.
• Over 77% of digital marketers invested in data in order to ameliorate their digital marketing in 2023

👉SEO (SEARCH ENGINE OPTIMIZATION)

• Around 64% of marketers actively invest in SEO.
• 89% of businesses rely on organic search as their most efficacious distribution channel.
• Google has verbally expressed that in 2022, heightened emotions are driving searches.
• Studies have shown that 94% of the world’s content gets no external links. 
• The first organic search results on Google account for 32.5% of traffic share for a search term.
• 68% of online experiences commence with a search engine. 
• Only 5.7% of pages will rank in the top 10 search results within a year of being published.
• Only one or two words make up 70.87 percent of keywords with more than 10,000 monthly searches.
• Over the last year Google searches for ‘in stock’ have grown over 700%.

👉CONTENT MARKETING

• The top three organic content distribution channels that B2B marketers utilizer are gregarious media (89%), email (87%) and their own blog/website (86%). 
• Content with germane imagery bypasses 94% more views.
• Denominations with 6-13 words magnetize the highest and most consistent magnitude of traffic (this blog has 7, maybe that’s why you’re here!?). 
• WordPress users engender proximately 70 million incipient posts each month.
• The average consumer attention span is 8 seconds so you require to make your content count!
• 85% of online content is less than 1000 words. However, long form content (more than 1000 words) receives more shares and links. 
• B2C content is more liable to be emotionally-predicated, fixating on making the customer feel good about a purchase.
• 84% of consumers expect companies to engender regaling and subsidiary content experiences.
• Businesses that have a blog experience twice as much email traffic as businesses who don’t.

👉EMAIL MARKETING

• 87% of B2B marketers include email marketing in their strategy.
• The average open rate within the retail industry is 12.6%, compared to financial accommodations which is 24.8%. 
• Emails sent on a Friday receive a higher open and click rate than those sent on other days of the week.
• A study found that 49% of all emails are opened on a mobile contrivance.
• 41% of millennials check their work email in bed, either afore or after work.

👉VIDEO MARKETING

• Proximately 40% of marketers verbally express the Covid-19 pandemic impacted their orchestrations to include video in their strategies. 
• 84% of businesses verbalize that utilizing video has availed them engender leads. 
• By year-end 2022 video viewers ecumenical will hit 3.37 billion. 
• 78% of people verbally express they have visually examined a live stream over the last 12 months. 
• Online videos will account for more than 82 percent of all consumer internet traffic by 2022.
• Video content receives twice as many portions than any other form of content, including convivial media posts. 
• 67% of viewers will stop optically canvassing a video afore it culminates.  
• 95% of marketers verbalize that video has availed consumers to better understand their products and/or accommodations.